We scored 1,977 UK veterinary practices. Only 12% name a qualified vet in a way a machine can read, and not one practice in the country is AI-ready.
216 of more than a million websites score AI-Ready. None have cleared the tier above it, and the highest score anywhere is 86.6. The full data on what the web is missing, and why almost nobody has fixed it.
Anthropic confirmed today it will watermark text from its models, to comply with the EU AI Act. A provenance signal is not a ranking signal, and the real threat was never AI.
8,856 UK law firms scored on AI search, SEO and conversion at once. The three correlate at 0.78 to 0.86, and half the profession is weak at all of them.
2,307 UK care homes benchmarked for AI search visibility. Not one is AI-ready, and a CQC Outstanding rating makes almost no difference to whether AI can find you.
9,487 UK law firms benchmarked for AI search visibility. Three are AI-ready. The 964 built as JavaScript apps are 76 times less likely to be visible.
SearchScore benchmarked 1,038 UK accountancy firms. One is AI-ready, and none writes answers in the format AI quotes from. My reading of why an entire profession missed the same step.
TL;DR: Google’s 15 May 2026 guidance says GEO and AEO are made-up terms, and that optimising for AI search inside Google is just SEO. They’re
The real threat isn’t losing rankings. It’s losing representation. Google just got a patent for AI-generated landing pages that can replace your actual website.
Welcome to the invisible funnel, where AI agents make decisions before humans even see your brand. Here is how to optimize for agentic search.
